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It brings together focused training and practical application to strengthen how we shape thinking, lead teams and win pitches. Rather than relying on scripts or templates, the Academy builds confidence in the moments that matter most – from decoding briefs and setting strategy, to storytelling, selling ideas and showing up as a united leadership team. Alongside the core programme, this site hosts additional tools, inspiration and wellbeing resources to support you throughout the Academy. https://images.squarespace-cdn.com/content/v1/6965794ac5a9a85990c7577c/28dea5e8-8aa3-469b-b0dd-68a5c9d324e7/Banner+-2.png Home - The Pitch Academy runs over four weeks, combining learning with practical application. Across the first three weeks, participants take part in structured modules covering the full pitch journey – from strategic process and storytelling to creative thinking, written responses and the client perspective. Cohort one brings together our most senior pitch leaders, with Steering Group members acting as pitch leads and agency leadership building the skills to confidently run and win complex pitches. The ambition is to embed this capability across the business, with wider rollout planned for 2026. T he programme culminates in a two-day live Pitch Lab, where teams respond to a realistic prospect brief under real pitch conditions – from briefing and win strategy to tissue meetings and final presentation. https://images.squarespace-cdn.com/content/v1/6965794ac5a9a85990c7577c/dbf0a043-6d3a-4bc7-bd99-81d922d5f21d/Banner+-3.png Home - • A four-week structured programme designed for senior leaders • Live training modules covering strategy, storytelling, creativity, listening and selling • Practical application through a two-day pitch simulation • Senior leadership involvement and external perspectives • Access to tools, templates, inspiration and wellness resources • A shared language and approach to pitching across MG OMD. The Pitch Academy is about raising the bar – for ourselves, for our teams and for the business. This site is here to support you every step of the way. 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